Explore The NRA Universe Of Websites

APPEARS IN News

Ruger's "2 Million Gun Challenge" to Benefit NRA-ILA

Tuesday, June 2, 2015

Ruger's "2 Million Gun Challenge" to Benefit NRA-ILA

Sturm, Ruger & Company, Inc. has pledged to donate $2 to the NRA for each new Ruger firearm sold between the 2015 and 2016 NRA Annual Meetings, with the goal of giving $4 million. Ruger's donation will benefit the NRA Institute for Legislative Action (NRA-ILA).

"We're bringing back the One Million Gun Challenge with a twist," said Ruger CEO Mike Fifer. "Our goal is to sell 2 million firearms in a 12-month period. With that, we pledge to donate not one, but two dollars to the NRA for every new firearm sold. We accomplished our goals to support the NRA in 2012, and with the help of our loyal customers, we believe we can do it again."

Ruger ultimately sold 1.2 million guns in the first challenge, which took place from 2011-2012.

Established in 1975, NRA-ILA is committed to preserving the right of all law-abiding individuals to purchase, possess and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.

NRA-ILA Executive Director Chris Cox said, "Ruger’s 2 Million Gun Challenge is a model of good corporate citizenship in defense of American freedom. By supporting the NRA’s fight to defend the right to keep and bear arms, Ruger not only advances the rights of American gun owners and hunters—they also directly benefit the freedoms and safety of all Americans. That’s as visionary as it is vital to the rights and traditions we hold dear."

For more details about the 2015-2016 "2 Million Gun Challenge" and to track its progress, visit Ruger.com/2Million. To learn more about the extensive line of award-winning Ruger firearms visit Ruger.com or Facebook.com/Ruger.

For further reading about Ruger and the guns it produces, please enjoy the following articles:

5 Ruger Revolvers We're Ready For

Rugers 10/22: One of the Best Things for 50 Years

8 Things You Might Not Know About the Ruger Mini-14

Rimfire's for the Next Generation

Ruger AR-556

TRENDING NOW
Bloomberg Dismisses Texas Hero, Insists It Wasn’t His “Job” to Have a Gun or Decide to Shoot

News  

Monday, January 6, 2020

Bloomberg Dismisses Texas Hero, Insists It Wasn’t His “Job” to Have a Gun or Decide to Shoot

Jack Wilson – a 71-year-old congregant of the West Freeway Church of Christ in White Settlement, Tex. – is a hero to most Americans. When a deranged man savagely murdered two of Mr. Wilson’s fellow ...

Sorry Shannon, But Those “Random Civilians” Are What Are Known As NRA Members

News  

Sunday, January 19, 2020

Sorry Shannon, But Those “Random Civilians” Are What Are Known As NRA Members

We were well aware that after New York billionaire Michael Bloomberg spent a cool $2.5 million on his latest acquisition, majority control of the Virginia General Assembly, law-abiding gun owners in The Old Dominion would see an onslaught of legislation ...

New Hampshire: Bill to Shut Down Shooting Ranges Set for Committee Hearing

Thursday, January 16, 2020

New Hampshire: Bill to Shut Down Shooting Ranges Set for Committee Hearing

On January 23rd, the New Hampshire Senate Judiciary Committee will hold a public hearing on Senate Bill 469, sponsored by Senator Jeanne Dietsch (D – District 9), at 10:00 AM in Room 100 of the State ...

Virginia Senate Passes Three Gun Control Bills - Committee Advances a Fourth

News  

Sunday, January 19, 2020

Virginia Senate Passes Three Gun Control Bills - Committee Advances a Fourth

Last week, the Virginia Senate Judiciary Committee sent four gun control bills to the full chamber. The measures included an attack on the state firearms preemption statute and Right-to-Carry permit holders (SB35), a one-handgun-a-month bill ...

State of Ignorance: California Pushes False Information to School Kids on the Second Amendment

News  

Sunday, January 19, 2020

State of Ignorance: California Pushes False Information to School Kids on the Second Amendment

As an incorporated provision of the United States Bill of Rights, the Second Amendment is the supreme law of the land, applying to all U.S. jurisdictions and to the actions of federal, state, and local ...

Washington: Upcoming Hearings On Gun Bills This Week

Sunday, January 19, 2020

Washington: Upcoming Hearings On Gun Bills This Week

As previously announced, the Washington State Legislature will be hosting committee hearings next week on over a dozen Second Amendment related bills. Please see below for the latest information on the committee hearing agendas, including ...

Missouri: Gun Bills Filed for 2020 Session

Friday, January 10, 2020

Missouri: Gun Bills Filed for 2020 Session

With the 2020 Missouri legislative session starting, legislators have filed pro-gun and anti-gun legislation. See below for information on some of the bills that have been introduced to date. Your NRA-ILA will keep you informed of ...

Virginia Gov. Northam Wants Millions in Tax Money to Ban Guns and Jail Gun Owners!

News  

Monday, January 6, 2020

Virginia Gov. Northam Wants Millions in Tax Money to Ban Guns and Jail Gun Owners!

In recent weeks NRA-ILA informed Virginia gun owners about gun control funding included in the state budget bill. The budget legislation, HB30, included a $250,000 appropriation to the Corrections Special Reserve Fund in order to provide for the ...

Los Angeles Backs Down, Repeals Controversial Ordinance Targeting NRA

News  

Tuesday, January 21, 2020

Los Angeles Backs Down, Repeals Controversial Ordinance Targeting NRA

FAIRFAX, Va. — The Los Angeles City Council today voted to formally repeal a controversial city ordinance requiring contractors seeking to do business with the city to disclose ties to the National Rifle Association (NRA). The ...

Wednesday, January 15, 2020

Alert! Florida REPUBLICAN Senators Vote for Massive Gun Control Bill

On Monday, 1/13/20, it happened again.  Senate President Bill Galvano picked a fight with Floridians who believe in the constitutional Right to Keep and Bear Arms. It is well known -- even by the media ...

MORE TRENDING +
LESS TRENDING -

More Like This From Around The NRA

NRA ILA

Established in 1975, the Institute for Legislative Action (ILA) is the "lobbying" arm of the National Rifle Association of America. ILA is responsible for preserving the right of all law-abiding individuals in the legislative, political, and legal arenas, to purchase, possess and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.