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The Trace: Just Another Effort to Mislead America

Friday, June 26, 2015

The Trace: Just Another Effort to Mislead America

One recurring truth about the anti-gun movement is how often they try to create new organizations which claim “neutrality” or “moderation” on the Second Amendment, but in reality are nothing more than carbon copies of all the anti-gun groups that have come before them.

As we reported a few weeks ago, fanatically anti-gun Michael Bloomberg has found a new venture to pour his money into.  It’s called “The Trace”, which claims to be a fair news organization devoted to researching “gun violence.” The head of the new group, former New Republic Magazine editor James Burnett even went as far as to suggest the group will not publish editorials supporting specific legislation or candidates, but simply provide information and news stories in opposition to “gun violence.”  But let’s look at reality.

First, the group has no need to endorse specific legislation or a given candidate to achieve their anti-gun goals.  All they have to do is gin up “news” or biased “analyses” that provide specific anti gun messaging which supports whichever draconian law is Bloomberg’s favorite flavor of the day at the national or state level.  Obviously, this information will then provide the foundation for countless more news stories from the anti-gun press, countless more anti-gun legislative initiatives, and countless more talking points for anti-gun candidates to use when running for office.  And this is exactly what “The Trace” will work tirelessly to make happen.

And we can’t forget who is making this all possible. “The Trace” is funded not only by Bloomberg, but also by the famously anti-gun Joyce Foundation and the cofounder of the reliably anti-gun Huffington Post. With financial support like that, does anyone believe that there will be any information from “The Trace” that is anything other than anti-gun propaganda?

Burnett stated that “The Trace” is needed because there is not enough anti-gun violence coverage in the media.  One wonders if he has ever read the New York Times, Washington Post, Chicago Tribune, or any one of a number of big city newspapers that attack our Second Amendment rights on a regular basis.  Or perhaps he does not have cable TV and so is not exposed to anti-gun coverage on CNN or MSNBC.  It sounds more like Editor Burnett lives where pigs fly and unicorns win the Kentucky Derby.

There can be no doubt that Bloomberg and his allies are focusing resources towards an all-out assault on our rights with “The Trace” simply another move to fulfill their broader mission.  As subverting the truth to achieve their goals has been well established as a tactic of choice, we can expect the same from “The Trace.”  NRA-ILA will not let their lies and distortions go unanswered, and together we can stand up to Bloomberg and his media allies, especially when he stacks the deck against freedom in such an unmitigated and craven way.

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Virginia: Multiple Gun Control Bills Advance in Senate

Tuesday, January 27, 2026

Virginia: Multiple Gun Control Bills Advance in Senate

On Monday, January 26th, the Senate Courts of Justice Committee advanced a slate of gun control bills targeting semi-automatic firearms, standard capacity magazines, carry rights, home storage, and more.

The Stakes are High as U.S. Supreme Court Considers Anti-gun “Vampire Rule”

News  

Monday, January 26, 2026

The Stakes are High as U.S. Supreme Court Considers Anti-gun “Vampire Rule”

On Tuesday, Jan. 20, the U.S. Supreme Court held oral arguments in a Second Amendment case that asked whether handgun carry licensees could be presumptively banned from carrying their arms onto publicly accessible private property. 

Virginia: More Gun Control Bills Filed Including Semi-Auto Ban and Tax on Suppressors!

Thursday, January 8, 2026

Virginia: More Gun Control Bills Filed Including Semi-Auto Ban and Tax on Suppressors!

Anti-gun legislators in Richmond have been busy ahead of the 2026 legislative session working on ways to burden your Second Amendment rights.

ATF Rewrites Rules for Addicts/Unlawful Drug Users as Supreme Court Case Looms

News  

Monday, January 26, 2026

ATF Rewrites Rules for Addicts/Unlawful Drug Users as Supreme Court Case Looms

On Jan. 22, ATF published an interim final rule (IFR) that revises the agency’s approach to determining who is an “unlawful user of or addicted to any controlled substance” and therefore prohibited from owning or receiving firearms ...

North Carolina: Permitless Carry Veto Override Vote Postponed

Tuesday, January 13, 2026

North Carolina: Permitless Carry Veto Override Vote Postponed

Today, the North Carolina House of Representatives rescheduled this morning’s veto override on Senate Bill 50, Freedom to Carry NC, to February 9, 2026.

Virginia: More Gun Control Introduced in General Assembly

Thursday, January 15, 2026

Virginia: More Gun Control Introduced in General Assembly

The 2026 Virginia legislative session is underway, and lawmakers are continuing their assault on your Second Amendment rights.

New Mexico: Anti-Gun Legislation to be heard Wednesday in Senate Committee

Tuesday, January 27, 2026

New Mexico: Anti-Gun Legislation to be heard Wednesday in Senate Committee

Tomorrow, the New Mexico Senate Health & Public Affairs Committee is scheduled to hold a hearing on an omnibus gun control package that would severely undermine the Second Amendment rights of law-abiding New Mexicans and threaten ...

NRA Files Amicus Brief Urging Supreme Court to Strike Down Firearm Prohibition for Marijuana Users

Friday, January 30, 2026

NRA Files Amicus Brief Urging Supreme Court to Strike Down Firearm Prohibition for Marijuana Users

Today, the National Rifle Association, along with the Independence Institute and FPC Action Foundation, filed an amicus brief urging the U.S. Supreme Court to strike down the federal prohibition on firearm possession by marijuana users.

Commonwealth Countries Continue to Illustrate Folly of Overreach on Guns

News  

Monday, January 26, 2026

Commonwealth Countries Continue to Illustrate Folly of Overreach on Guns

As America gets ready to embark on its 250th birthday celebrations, it’s a good time to assess and appreciate how lucky we are, with constitutional protections of speech and gun rights. Nothing puts that into ...

Virginia: Gun Control Hearings Continue

Tuesday, January 27, 2026

Virginia: Gun Control Hearings Continue

Virginia Democrats continue their brazen assault on the Second Amendment in both chambers of the General Assembly. 

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NRA ILA

Established in 1975, the Institute for Legislative Action (ILA) is the "lobbying" arm of the National Rifle Association of America. ILA is responsible for preserving the right of all law-abiding individuals in the legislative, political, and legal arenas, to purchase, possess and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.