NRA Explore

Ruger Sets Goal of Raising $1 million for NRA with “Million Gun Challenge”

Friday, June 17, 2011

FAIRFAX, VA. The National Rifle Association (NRA) is pleased to announce that Sturm, Ruger & Company, Inc. (Ruger) has pledged to donate $1 for each gun sold between the 2011 and 2012 NRA Annual Meetings, with the goal of giving $1,000,000 to the NRA if Ruger sells one million new Ruger firearms during the period.

“Our goal is to present the NRA with a check for one million dollars during the 141st NRA Annual Meeting in St. Louis, Missouri next April," said Ruger CEO and NRA Golden Ring of Freedom member Mike Fifer. “This substantial donation would reflect a record-breaking feat in the firearms industry, as we believe no company has ever sold one million firearms in a 12-month period. With the help of America’s gun buyers, we hope to make history and to share that accomplishment with the NRA.”

When fulfilled next year, Ruger’s donation will benefit the NRA Institute for Legislative Action (NRA-ILA). Established in 1975, NRA-ILA is committed to preserving the right of all law-abiding individuals to purchase, possess, and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.

“We are so thankful to Ruger for creating the Million Gun Challenge at such a critical time in our nation’s history,” stated NRA-ILA Executive Director Chris Cox. “Firearms owners are in for the fight of their lives in 2012 and every dollar will be put to good use to ensure that our constitutional right to keep and bear arms is secure.”

NRA Executive Vice President Wayne LaPierre added, “Our friends at Ruger have long supported the work of the NRA and the Million Gun Challenge takes their commitment to the next level. The NRA is grateful for their leadership and dedication to the cause of freedom. Ruger customers can be proud that not only are they getting top quality firearms, they are securing the future of our Second Amendment.”

To learn more about Ruger’s Million Gun Challenge visit or For more information on corporate partnerships to benefit National Rifle Association programs contact Nicole Capossela at (703) 267-1122. The NRA’s main web site is located at



Friday, November 20, 2015

Brussels Pushes Gun Control in Wake of Paris Attacks

On November 18, the European Commission expedited a plan to overhaul the European Union’s already restrictive gun control laws. The ...


Friday, November 20, 2015

“F” Stands for Fail: Gun Turn-in Event Nets a Stack of Paper Pledges and Some Surplus Sporting Goods

Recently, we reported on Hillary Clinton’s praise for local firearm “buyback” events and her view that forcing Americans to participate ...


Friday, November 20, 2015

Overwhelming 81 Percent of Current and Former Military have Unfavorable View of Clinton

More bad news for Hillary Clinton. Coming off the heels of survey results that found the former Secretary ...


Friday, November 20, 2015

Anti-gun Politicians, Media Exploit Paris Attacks in “Terrorist Gap” Rehash

The Paris terrorist attacks were not easily pinned on America’s supposedly lax gun laws or the NRA, but ...


Friday, November 20, 2015

Bloomberg’s Lackeys Tweet Solace to Unarmed Victims of Paris Attacks … Some of Them, Anyway

On Friday, Nov. 13, Islamic terrorists carried out a series of coordinated attacks in Paris, France, that left ...


Friday, June 5, 2015

Stop Obama's Planned Gag Order on Firearm-Related Speech

It's happening again— President Obama is using his imperial pen and telephone to curb your rights and bypass Congress ...

Friday, November 20, 2015

California: Urgent: Contact the DOJ TODAY to Voice your Concerns with DOJ’s Proposed Firearm Safety Certificate Regulations

The California Department of Justice (DOJ) is currently considering public comments on a package of proposed permanent regulations to implement ...

Gun Laws  

Thursday, January 1, 2015

Guide To The Interstate Transportation Of Firearms

CAUTION: Federal and state firearms laws are subject to frequent change. This summary is not to be considered ...

Thursday, November 19, 2015

Florida: BETRAYAL: Report on HB-169 Burden of Proof in Committee on 11/17/2015

HB-169 Burden of Proof  by Rep. Dennis Baxley was heard in the House Criminal Justice Committee on Tuesday, November 17, 2015, at 9:00 AM.In what can only be called a betrayal orchestrated by Republican Committee ...

Wednesday, November 18, 2015

Ohio: Concealed Carry Expansion Legislation Passes in the House!

Yesterday, concealed carry expansion, Sub. House Bill 48, passed in the state House by a vote of 68-29. ...


Established in 1975, the Institute for Legislative Action (ILA) is the "lobbying" arm of the National Rifle Association of America. ILA is responsible for preserving the right of all law-abiding individuals in the legislative, political, and legal arenas, to purchase, possess and use firearms for legitimate purposes as guaranteed by the Second Amendment to the U.S. Constitution.